MIRANDA THE RED PANDA and friends, visual identity, products
These collectable stuffed animals are a collaborative product of multiple minds and disciplines: a designer, conservation biologist and tailoring shop came together to create fun, nature-lovin', fair traded, stuffed animals.
The drive behind this project was based on the need for more environmentally friendly, educational toys, and to support mainly women in Northern India in search of financial assistance and independence. All our characters include a tag with information on the lives of the threatened species (on which we base our characters), including recent scientific discoveries, unexpected facts, and the roles of these animals in nature.
For more information on these characters check out the website or visit our shop link.